Senior Management Team
Group Chief Executive Officer, Broadcast Australia Group (Executive Committee Member)
Broadcast Australia’s Group Chief Executive Officer (CEO), Jim Hassell rejoined the company from March 2013. Mr Hassell was appointed Group CEO in December by Broadcast Australia’s Board of Directors, following an international executive search. Mr Hassell was previously Head of Product Development and Industry Relations at NBN Co. Prior to his role at NBN Co., Mr Hassell was Chief Operating Officer at Broadcast Australia, managing customer relationships and overseeing Broadcast Australia’s operations. Prior to that, he was Managing Director - Australasia for Sun Microsystems.
Chief Operating Officer
(Executive Committee Member)
Peter joined Broadcast Australia as Chief Operating Officer in January 2011. Peter was previously a senior executive in the WIN group of companies undertaking a number of key roles, including Managing Director of Digital Distribution Australia (DDA) for 6 years, Managing Director of Broadcast Transmission Services (BTS) and a Director for the WIN Corporation for 5 years. Peter was also a key stakeholder in the development and implementation of the ABC/WIN Media Hub joint venture as well as being a Director of the company. Prior to joining the WIN group Peter was a senior business executive at THL (now operating as Kordia).
With a broad range of broadcast and telecommunications industry experience, Peter's focus is on identify opportunities, developing Broadcast Australia's business model and business plan while building long term mutually beneficial relationships with customers.
In this role, Peter will oversee the day to day handling of Broadcast Australia's Service Delivery Unit which includes engineering and commercial operations.
Director, Account Management & Business Development
Brad Freeman joined BAI in June 2014 in the newly created role of Director, Account Management & Business Development, where he is responsible for sales, marketing, business development, government relations and account management. Previously, Brad was Vice President, Global Business Solutions, at CSC, where he ran CSC’s Systems Integration and Consulting business across the Asia Pacific region, leading all sales, account management and delivery functions.
Prior to that, he held a number of senior executive positions with Hewlett-Packard, including Telecommunication Industry leader for Australia, and Systems Integration and Consulting leader for Asia Pacific. Brad began his career as a consultant with Andersen Consulting, before moving on to various leadership roles at AT Kearney, PricewaterhouseCoopers, and finally CapGemini, where he ran the CapGemini Technology Consulting business, before being appointed Chief Operating Officer for Australia.
Brad holds a Bachelor of Science degree and a Bachelor of Commerce degree, both from the University of Queensland. He is CPA qualified, and is a Senior Member of the Australian Computer Society.
Chief Financial Officer
(Executive Committee Member)
Stephen Matthews joined BAI as the Chief Financial Officer in June 2014. Previously, Stephen was employed as the Deputy Chief Financial Officer at NBN Co Ltd, where he was responsible for financial control, commercial finance, finance systems and capitalisation, planning and reporting, and tax. Prior to working at the NBN, he was with the Foster’s Group for seven years in a number of roles including CFO, and before that he was with Diageo for six years as, first, the Financial Director and then Commercial Strategy Director. Prior to his arrival in Australia from the UK he had various senior roles with United Distillers & Vintners, Guiness Brewing and Rothschild Asset Management.
Managing Director - International Business and Director Business Development
(Executive Committee Member)
Chris Jaeger began working at BAI in 2005 and has over 30 years of engineering and business management experience in the broadcasting and telecommunications industries having previously held the position of CEO at Radio Frequency Systems in Asia-Pacific and engineering and management roles at Telecom Australia (now Telstra).
Mr. Jaeger has an Honours Degree in Engineering and a Masters Degree in Business Administration and has extensive international experience in Asia-Pacific, Europe and North America. He has lived in Shanghai and New York.
He is Chairman of Radio Frequency Engineering (RFE) and of BAICanada and Executive Director of Transit Wireless.
General Manager, Engineering
Stephen joined the broadcasting industry in 1989 as an undergraduate Engineer with the Department of Transport and Communications and has worked his way through several roles before his promotion to Engineering Director in 2002.
He was working with the National Transmission Agency (NTA), which was privatised in 1999 and acquired by ntl A (now Broadcast Australia), and has been an integral in the successful transition of the business from government agency through to private ownership.
Instrumental in the research and subsequent development of digital transmission services in Australia for all broadcasting mediums, Stephen and his team of 50 diverse engineers continually developed the industry and its capabilities to ensure the successful rollout and sustained longevity of digital and analogue transmissions around the country.
During 2008/2009 Stephen undertook a consultancy with Arqiva to provide senior level guidance to the Digital Switch Over (DSO) Design team, conduct a review of proposed system designs and assist with the formation of the new Arqiva DSO team post merger with NGW. Since his return in January 2009, he has been working with industry on issues related to the Australian DSO environment including the completion of terrestrial digital roll-out, options for use of the Digital Dividend and the spectrum and practical issues associated with Restack.
Director of Business Support and Improvement
Elyssa joined Broadcast Australia in 2003 as Commercial Manager and was then Commercial Director from 2006. Most recently (in October 2013) Elyssa was appointed to the newly created role of Director, Business Support & Improvement.
Elyssa worked with PricewaterhouseCoopers for 8 years before relocating to London to gain valuable commercial experience during roles at BBC Technology and Securicor plc (now Group 4 Securicor). Through Elyssa’s involvement in large scale bids, innovative new business models evolved to create value for customers and the business.
In her role Elyssa is responsible for, among other things, overall management of the BAI Group Improvement Plan, Board, SMT and other stakeholder management, overall project planning, risk assessment and dependency planning.